ROLLS-ROYCE MOTOR CARS REPORTS RECORD FIRST QUARTER RESULTS

ROLLS-ROYCE MOTOR CARS REPORTS RECORD FIRST QUARTER RESULTS

Rolls-Royce Motor Cars has delivered the highest-ever first quarter sales results in the marque’s 116-year history in the first three months of 2021. Between 1 January and 31 March, the company delivered 1,380 motor cars to customers, up 62% on the same period in 2020 and surpassing the previous first quarter record set in 2019. Sales growth was seen in all markets, with the strongest in China, US and Asia Pacific.

  • Rolls-Royce reports record first quarter sales, up 62% on the same period in 2020
  • Total exceeds previous record set in 2019 and is the highest in the marque’s 116-year history
  • Sales growth was seen in all markets, with the strongest in China, US and Asia Pacific
  • High demand for all models, particularly new Ghost and Cullinan, with order books extending well into the second half of 2021; Bespoke commissions also at record levels
  • Company ‘optimistic’ for remainder of 2021
ROLLS-ROYCE MOTOR CARS REPORTS RECORD FIRST QUARTER RESULTS

ROLLS-ROYCE MOTOR CARS REPORTS RECORD FIRST QUARTER RESULTS


“Rolls-Royce Motor Cars made a strong start to 2021, reflected today in our first quarter sales figures, which are the highest in our 116-year history. With robust order books across our product range, particularly for the new Ghost and Cullinan, sales growing in key markets and Bespoke commissions running at record levels, our business is in excellent shape. We have every reason to be optimistic for the remainder of 2021.”

Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars

Rolls-Royce Motor Cars has delivered the highest-ever first quarter sales results in the marque’s 116-year history in the first three months of 2021.
Between 1 January and 31 March, the company delivered 1,380 motor cars to customers, up 62% on the same period in 2020 and surpassing the previous first quarter record set in 2019. Sales growth was seen in all markets, with the strongest in China, US and Asia Pacific.

Demand for all Rolls-Royce models is extremely buoyant, particularly the new Ghost launched in 2020, and the superluxury SUV, Cullinan, with order books extending well into the second half of 2021.

Ghost and Cullinan

Rolls-Royce Ghost and Cullinan

Bespoke commissions remain at the record levels seen in 2020, with a number of outstanding individual examples already delivered this year, including the Koa Phantom and Iridescent Opulence Phantom. All 20 of the Phantom Tempus Collection cars have been allocated to customers worldwide.

Reflecting on the results, Müller-Ötvös said, “We’ve responded to recent challenges with our customary boldness, imagination and inventiveness, underpinned by meticulous planning and a relentless focus on our customers’ needs and requirements. Every member of our extraordinary team, at the Home of Rolls-Royce at Goodwood and across the globe, has been crucial to delivering these remarkable results; their skills, talents, commitment and enthusiasm make us who we are.”

2020 sets the stage for a decade of unprecedented changes. 2020 has been a year that saw the speed of change increase by factors no one could have expected back in January. Businesses pivoted literally from one day to the next like never before. Organizations set aside hesitations and made bold decisions focusing on innovative technologies and strategies to respond to the crisis. Having done it all year to ensure survival, we expect to see businesses continue to move fast and implement decisions at lightning speed.

According to a research lead by Gartner showed that organizations are moving many IT automation technologies from evaluation to deployment as they prepare to respond to the rapid pace of digitalization. In 2020, 45% of all IT automation technologies are in deployment with the remaining 55% in pilot.

IDC’s research says 65% of global GDP will be digitalized by 2022, driving $6.8 trillion of IT  spending from 2020 to 2023.

So what will we see in 2021? Globant has created the report ‘Predictions 2021: An explosive mix of innovative technology and new business models’. In this report, Globant’s top executives weigh in with their predictions for the next 12 months and beyond, based on thousands of hours of work and constant discussions with our clients around the world.

These are:

  • There will be a surge in new, ingenious, and transformative business models.
  • Creating a high-performance work culture will require new skills and tools.
  • Powerful, holistic experiences will differentiate those businesses that survive and thrive, and those that die.
  • The rise of resilient, yet adaptive, organizations.
  • Businesses will shift to hyper automation and adopt tools to dramatically accelerate software development.

We hope these predictions will provide you with insights and ideas to build the foundation for long-term success.

Download the white paper to discover more about what’s in store for 2021.

Pinterest Inc: Social Media Stock Up 33% Since Reporting Q3 Revenue

Pinterest Stock Up 223% Year-over-Year & 2021 Could Be Even Better

Pinterest Inc (NYSE:PINS) is a great social media tech stock that has done well during the coronavirus pandemic. PINS stock is up 223% year-over-year, 257% year-to-date, and 560% since hitting March lows. It’s also up 250% from its April 2019 initial public offering (IPO) price.

A number of COVID-19 vaccines have been reported in the news, and more will follow, but the fact is, online companies like Pinterest will continue to do well in the post-pandemic world.

The economy will return to some form of normalcy in 2021, but the coronavirus pandemic has changed the way consumers shop and people interact with one another. And when it comes to digital marketing, Pinterest Inc is an advertiser’s dream.

Pinterest is a web site where users “pin” their favorite home and style ideas, recipes, wellness tips, and virtually anything they find on the Internet. The joy for advertisers is, they have a captive audience who just need to click on a pin to buy something.

“Pinners” (which is what Pinterest users are called) might go on the site merely to get ideas, but they often end up buying something. In the digital age, that kind of convenience is not something consumers will want to give up.

And the numbers back that up.

In late October, Pinterest Inc reported strong third-quarter revenue and user growth. And management expects fourth-quarter revenue to grow 60% year-over-year.

That kind of growth might be tough to sustain over the coming quarters, but Pinterest has emerged as leading Internet content and social media platform, which will likely continue to provide investors with long-term growth.

Investors believe Pinterest stock has a lot of room to grow. As of this writing, PINS stock is trading hands at $66.46, climbing an additional 33% since the company reported its third-quarter financial results.

Chart courtesy of StockCharts.com

Strong Third-Quarter Results

Pinterest announced that its third-quarter revenue for the period ended September 30 increased 58% year-over-year to $443.0 million. (Source: “Q3 2020 Letter to Shareholders,” Pinterest Inc, October 28, 2020.)

In the quarter, the number of monthly active users (MAUs) grew 37% year-over-year to 442 million. In the U.S., the company’s MAUs increased by 13% to a record 98 million. Internationally, its MAUs increased by 46% to a record 235 million.

Pinterest Inc’s average revenue per user (ARPU) increased significantly to $1.03, compared to $0.90 in the third quarter of 2019. The expansion in its global APRU was driven by an increase in advertising demand on the company’s platform, partially offset by an increase in MAUs.

By region, the company’s U.S. ARPU was up 31% year-over-year, at $3.85, while its international ARPU was up 66%, at $0.21. Pinterest noted that its international ARPU remains in its early stages, as the company has only begun to execute its strategy to provide targeted ads to Pinners in countries other than the U.S.

Pinterest Inc reported a third-quarter 2020 net loss of $94.0 million ($0.16 per share), compared to a third-quarter 2019 net loss of $125.0 million ($0.23 per share). The company reported third-quarter adjusted net income of $87.1 million, compared to $6.0 million in the same prior-year period.

Adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) were $93.0 million, versus adjusted EBITDA of $4.0 million in the third quarter of last year.

Todd Morgenfeld, CFO and head of business operations, commented, “The strong momentum our business experienced in July continued throughout the rest of the third quarter.” (Source: “Pinterest Announces Third Quarter 2020 Results,” Pinterest Inc, October 28, 2020.)

He continued, “We’re extremely pleased with the broad-based strength of our business, driven by recovering advertiser demand as well as positive returns from our investments in advertiser products and international expansion.”

 

WhatsApp Business App

WhatsApp Business App

WhatsApp Business is free to download and was built with the small business owner in mind. The app makes it easy to personally connect with your customers, highlight your products and services, and answer their questions throughout their shopping experience. Create a catalog to showcase your products and services and use special tools to automate, sort, and quickly respond to messages.
WhatsApp Business App

WhatsApp Business App

WhatsApp can also help medium and large businesses provide customer support and deliver important notifications to customers.

WhatsApp Business API

For medium and large businesses, the WhatsApp Business API powers your communication with customers all over the world, so you can connect with them on WhatsApp in a simple, secure, and reliable way.

Want to go to market with WhatsApp Business API? Partner with one of our global business solution providers who are messaging experts in enterprise business to customer communications. Search the Facebook Partner directory.

Or learn more about solutions for small businesses.

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Bugatti in the Middle East new Dealer Partner in Saudi Arabia

This Sunday, Bugatti announced its new partnership with SAMACO Automotive, one of the leading and most experienced companies in the automotive luxury market in Saudi Arabia. In the first half of 2021 the French luxury car manufacturer will have its first showroom in Riyadh, the capital of Saudi Arabia. For more than 35 years, SAMACO Automotive has been in a strong partnership with the Volkswagen Group, including high-end brands such as Audi, Porsche, Bentley and Lamborghini – an ideal position to enhance Bugatti’s presence in the Saudi Arabian market.

 

Comcast Reports 3rd Quarter 2020 Results

Comcast Reports 3rd Quarter 2020 Results

PHILADELPHIA–(BUSINESS WIRE)–Oct. 29, 2020– Comcast Corporation (NASDAQ: CMCSA) today reported results for the quarter ended September 30, 2020.

We are nearly eight months into this pandemic – and despite many harsh realities, I couldn’t be more pleased and proud of how our team has worked together across the company to find safe and creative solutions to successfully operate in this environment. We are executing at the highest level; and perhaps, most importantly, accelerating innovation, which will drive long-term future growth. This third quarter, we delivered the best broadband results in our company’s history.

Driven by our industry-leading platform and strategic focus on broadband, aggregation and streaming, we added a record 633,000 high-speed internet customers and 556,000 total net new customer relationships. At the same time, we’re growing our entertainment platforms with the addition of Flex, which has a significant positive impact on broadband churn and customer lifetime value. Our integrated strategy is also driving results in streaming with nearly 22 million sign-ups for Peacock to date, and we are exceeding our expectations on all engagement metrics in only a few months. And Sky continues to add customer relationships at higher prices while reducing churn to all-time lows in our core UK business. Going forward, and as we emerge from the pandemic, we believe we are extremely well positioned to provide seamless and integrated experiences for our customers and to deliver superior long-term growth and returns for our shareholders,” commented Brian L. Roberts, Chairman and Chief Executive Officer of Comcast Corporation.

 

($ in millions, except per share data)

3rd Quarter

Year to Date

Consolidated Results

2020

2019

Change

2020

2019

Change

Revenue

$25,532

$26,827

(4.8

%)

$75,856

$80,544

(5.8

%)

Net Income Attributable to Comcast

$2,019

$3,217

(37.2

%)

$7,154

$9,895

(27.7

%)

Adjusted Net Income1

$3,000

$3,667

(18.2

%)

$9,436

$10,754

(12.3

%)

Adjusted EBITDA2

$7,583

$8,553

(11.3

%)

$23,640

$25,822

(8.5

%)

Earnings per Share3

$0.44

$0.70

(37.1

%)

$1.55

$2.15

(27.9

%)

Adjusted Earnings per Share1

$0.65

$0.79

(17.7

%)

$2.04

$2.33

(12.4

%)

Net Cash Provided by Operating Activities

$5,228

$5,191

0.7

%

$19,695

$19,462

1.2

%

Free Cash Flow4

$2,289

$2,072

10.5

%

$11,580

$10,910

6.1

%

For additional detail on segment revenue and expenses, customer metrics, capital expenditures, and free cash flow, please refer to the trending schedules on Comcast’s Investor Relations website at www.cmcsa.com.

3rd Quarter 2020 Highlights:

  • Generated Consolidated Adjusted EBITDA of $7.6 Billion, Adjusted EPS of $0.65 and Free Cash Flow of $2.3 Billion
  • Cable Communications Total Customer Relationship Net Additions Were 556,000, the Best Quarterly Result on Record
  • Total High-Speed Internet Customer Net Additions Were 633,000, the Best Quarterly Result on Record
  • Cable Communications Adjusted EBITDA Increased 10.5% Driven by Strength in High-Speed Internet
  • Peacock Has Nearly 22 Million Sign-Ups to Date Across the U.S. and Recently Secured Distribution on the Roku Platform
  • NBCUniversal Reorganized Its Television and Streaming Businesses Under Mark Lazarus and Cesar Conde with a Centralized Structure Optimizing Content Creation, Distribution and Monetization
  • NBCUniversal Completed a Successful Upfront, with Strong Volume Commitments and Higher Pricing
  • Sky Customer Trends Improved Sequentially, and Included Net Additions in the U.K.
  • Premier League Viewership Reached Record Levels on Sky Sports, Including the Highest Average Season Viewership on Record for the 2019/20 Season and the Highest Daily U.K. Viewership on Record for the 2020/21 Season to Date

Consolidated Financial Results

Revenue for the third quarter of 2020 decreased 4.8% to $25.5 billion. Net Income Attributable to Comcast decreased 37.2% to $2.0 billion. Adjusted Net Income decreased 18.2% to $3.0 billion. Adjusted EBITDA decreased 11.3% to $7.6 billion.

For the nine months ended September 30, 2020, revenue decreased 5.8% to $75.9 billion compared to 2019. Net income attributable to Comcast decreased 27.7% to $7.2 billion. Adjusted Net Income decreased 12.3% to $9.4 billion. Adjusted EBITDA decreased 8.5% to $23.6 billion.

Earnings per Share (EPS) for the third quarter of 2020 was $0.44, a decrease of 37.1% compared to the third quarter of 2019. Adjusted EPS decreased 17.7% to $0.65.

For the nine months ended September 30, 2020, EPS was $1.55, a 27.9% decrease compared to the prior year. Adjusted EPS decreased 12.4% to $2.04.

Capital Expenditures decreased 4.9% to $2.4 billion in the third quarter of 2020. Cable Communications’ capital expenditures decreased 2.5% to $1.8 billion. NBCUniversal’s capital expenditures decreased 29.3% to $357 million. Sky’s capital expenditures increased 127.3% to $237 million.

For the nine months ended September 30, 2020, capital expenditures decreased 7.6% to $6.3 billion compared to 2019. Cable Communications’ capital expenditures decreased 5.9% to $4.5 billion. NBCUniversal’s capital expenditures decreased 22.5% to $1.1 billion. Sky’s capital expenditures increased 20.2% to $649 million.

Net Cash Provided by Operating Activities was $5.2 billion in the third quarter of 2020. Free Cash Flow was $2.3 billion.

For the nine months ended September 30, 2020, net cash provided by operating activities was $19.7 billion. Free cash flow was $11.6 billion.

Dividends paid during the third quarter of 2020 totaled $1.1 billion. For the nine months ended September 30, 2020, dividends paid totaled $3.1 billion.

Cable Communications

($ in millions)

3rd Quarter

Year to Date

2020

2019

Change

2020

2019

Change

Cable Communications Revenue

High-Speed Internet

$5,198

$4,721

10.1

%

$15,199

$13,961

8.9

%

Video

5,421

5,541

(2.1

%)

16,468

16,763

(1.8

%)

Voice

876

963

(9.0

%)

2,652

2,935

(9.6

%)

Wireless

400

326

22.8

%

1,069

795

34.5

%

Business Services

2,049

1,971

4.0

%

6,096

5,795

5.2

%

Advertising

674

603

11.8

%

1,659

1,766

(6.1

%)

Other

382

459

(17.2

%)

1,203

1,299

(7.5

%)

Cable Communications Revenue

$15,000

$14,584

2.9

%

$44,346

$43,314

2.4

%

Cable Communications Adjusted EBITDA

$6,411

$5,801

10.5

%

$18,663

$17,383

7.4

%

Adjusted EBITDA Margin

42.7%

39.8%

42.1%

40.1%

Cable Communications Capital Expenditures

$1,770

$1,814

(2.5

%)

$4,491

$4,771

(5.9

%)

Percent of Cable Communications Revenue

11.8%

12.4%

10.1%

11.0%

Revenue for Cable Communications increased 2.9% to $15.0 billion in the third quarter of 2020, driven by increases in high-speed internet, business services, wireless and advertising revenue, partially offset by decreases in video, voice and other revenue. These results were negatively impacted by accrued customer regional sports network (RSN) fee adjustments related to canceled sporting events as a result of COVID-19. Excluding these adjustments5, Cable Communications revenue increased 3.9%. High-speed internet revenue increased 10.1%, due to an increase in the number of residential high-speed internet customers and an increase in average rates. Excluding the impact of accrued RSN fee adjustments5 for customers taking bundled services, high-speed internet revenue increased 11.2%. Business services revenue increased 4.0%, reflecting increases in average rates and an increase in the number of customers receiving our services. Wireless revenue increased 22.8%, due to an increase in the number of customer lines. Advertising revenue increased 11.8%, primarily reflecting an increase in political advertising revenue. Excluding political advertising revenue, advertising revenue decreased 6.8%. Video revenue decreased 2.1%, due to a decrease in the number of residential video customers, partially offset by an increase in average rates. Excluding the impact of accrued customer RSN fee adjustments5, video revenue decreased 0.8%. Voice revenue decreased 9.0%, reflecting decreases in average rates and in the number of residential voice customers. Other revenue decreased 17.2%, primarily reflecting lower revenue due to waived late fees and a decline in revenue from our security and automation services.

For the nine months ended September 30, 2020, Cable revenue increased 2.4% to $44.3 billion compared to 2019, driven by growth in high-speed internet, business services and wireless revenue, partially offset by a decrease in video, voice, advertising and other revenue. These results were negatively impacted by COVID-19, including accrued customer RSN fee adjustments, reduced advertising revenue and lower revenue due to our efforts to assist customers during this public health crisis. Excluding the impact of accrued customer RSN fee adjustments5, Cable Communications revenue increased 3.2%.

Total Customer Relationships increased by 556,000 to 32.7 million in the third quarter of 2020. Residential customer relationships increased by 539,000 and business customer relationships increased by 17,000. Total high-speed internet customer net additions were 633,000, total video customer net losses were 273,000 and total voice customer net losses were 3,000. In addition, Cable Communications added 187,000 wireless lines in the quarter.

(in thousands)

Net Additions

3Q20

3Q19

3Q20

3Q19

Customer Relationships

Residential Customer Relationships

30,289

28,797

539

288

Business Services Customer Relationships

2,401

2,377

17

21

Total Customer Relationships

32,690

31,173

556

309

Residential Customer Relationships Mix

One Product Residential Customers

11,957

9,905

625

379

Two Product Residential Customers

8,732

8,915

(9

)

(38

)

Three or More Product Residential Customers

9,600

9,977

(77

)

(53

)

Residential High-Speed Internet Customers

27,837

25,990

617

359

Business Services High-Speed Internet Customers

2,225

2,197

16

20

Total High-Speed Internet Customers

30,062

28,186

633

379

Residential Video Customers

19,220

20,421

(253

)

(222

)

Business Services Video Customers

874

983

(20

)

(16

)

Total Video Customers

20,094

21,403

(273

)

(238

)

Residential Voice Customers

9,684

9,945

(14

)

(63

)

Business Services Voice Customers

1,341

1,334

11

10

Total Voice Customers

11,025

11,278

(3

)

(53

)

Total Wireless Lines

2,580

1,791

187

204

Adjusted EBITDA for Cable Communications increased 10.5% to $6.4 billion in the third quarter of 2020, due to higher revenue as well as a 2.2% decrease in operating expenses. Total operating expenses benefited from adjustments for provisions in our programming distribution agreements with RSNs related to canceled sporting events as a result of COVID-19. Programming costs decreased 0.6%, primarily reflecting the adjustment provisions. Excluding these adjustments5, programming costs increased 4.0% due to higher retransmission consent and sports programming fees, partially offset by a decline in the number of video subscribers. Non-programming expenses decreased 3.2%, while non-programming expenses per customer relationship decreased 7.4%. These declines reflect lower advertising, marketing and promotion expenses, technical and product support expenses and customer service expenses, partially offset by higher other operating expenses and franchise and regulatory fees. Non-programming expenses reflect a reduction in activity in some aspects of our business as a result of COVID-19 as well as benefits from cost saving initiatives. Adjusted EBITDA per customer relationship increased 5.8%, and Adjusted EBITDA margin was 42.7% compared to 39.8% in the third quarter of 2019. While the accrued RSN adjustments did not impact Adjusted EBITDA in the third quarter of 2020, the adjustments resulted in an increase to Adjusted EBITDA margin. Cable Communications results include a loss of $50 million from our wireless business, compared to a loss of $94 million in the prior year period.

For the nine months ended September 30, 2020, Cable Adjusted EBITDA increased 7.4% to $18.7 billion compared to 2019, due to higher revenue and a decrease in operating expenses. Programming costs decreased 1.3% primarily reflecting adjustments for provisions in our programming distribution agreements with RSNs related to canceled sporting events as a result of COVID-19. Excluding these adjustments5, programming costs increased 2.4% due to higher retransmission consent and sports programming fees, partially offset by a decline in the number of video subscribers. Non-programming expenses decreased 0.8%, reflecting cost savings initiatives that were partially offset by higher costs as a result of COVID-19. For the nine months ended September 30, 2020, Adjusted EBITDA per customer relationship increased 2.9%, and Adjusted EBITDA margin was 42.1% compared to 40.1% in 2019. While the accrued RSN adjustments did not impact Adjusted EBITDA for the nine months ended September 30, 2020, the adjustments resulted in an increase to Adjusted EBITDA margin. Cable Communications results include a loss of $146 million from our wireless business, compared to a loss of $285 million in the prior year period.

Capital Expenditures for Cable Communications decreased 2.5% to $1.8 billion in the third quarter of 2020, due to decreased investment in customer premise equipment and support capital, partially offset by increased investment in scalable infrastructure and line extensions. Cable capital expenditures represented 11.8% of Cable revenue in the third quarter of 2020 compared to 12.4% in last year’s third quarter.

For the nine months ended September 30, 2020, Cable capital expenditures decreased 5.9% to $4.5 billion, primarily reflecting decreased investment in customer premise equipment, partially offset by increased investment in scalable infrastructure. Cable capital expenditures represented 10.1% of Cable revenue compared to 11.0% in 2019.

NBCUniversal

($ in millions)

3rd Quarter

Year to Date

2020

2019

Change

2020

2019

Change

NBCUniversal Revenue

Cable Networks

$2,736

$2,771

(1.3

%)

$8,110

$8,586

(5.5

%)

Broadcast Television

2,414

2,230

8.3

%

7,462

7,099

5.1

%

Filmed Entertainment

1,280

1,706

(25.0

%)

3,844

4,931

(22.0

%)

Theme Parks

311

1,631

(80.9

%)

1,267

4,371

(71.0

%)

Headquarters, other and eliminations

(17

)

(43

)

NM

(101

)

(173

)

NM

NBCUniversal Revenue

$6,724

$8,295

(18.9

%)

$20,582

$24,814

(17.1

%)

NBCUniversal Adjusted EBITDA

Cable Networks

$870

$955

(8.9

%)

$3,361

$3,418

(1.7

%)

Broadcast Television

436

338

28.7

%

1,578

1,259

25.3

%

Filmed Entertainment

300

195

53.4

%

634

742

(14.6

%)

Theme Parks

(203

)

731

(127.7

%)

(526

)

1,819

(128.9

%)

Headquarters, other and eliminations

(122

)

(128

)

NM

(381

)

(486

)

NM

NBCUniversal Adjusted EBITDA

$1,281

$2,091

(38.7

%)

$4,666

$6,752

(30.9

%)

Revenue for NBCUniversal decreased 18.9% to $6.7 billion in the third quarter of 2020. Adjusted EBITDA decreased 38.7% to $1.3 billion.

For the nine months ended September 30, 2020, NBCUniversal revenue decreased 17.1% to $20.6 billion compared to last year’s results. Adjusted EBITDA decreased 30.9% to $4.7 billion.

Cable Networks
Cable Networks revenue decreased 1.3% to $2.7 billion in the third quarter of 2020, due to lower distribution revenue and advertising revenue, partially offset by higher content licensing and other revenue. Distribution revenue decreased 3.8%, reflecting credits accrued at some of our RSNs resulting from the reduced number of games played by professional sports leagues due to COVID-19 and a decline in subscribers, partially offset by contractual rate increases. Advertising revenue decreased 2.1%, reflecting continued ratings declines at our networks, partially offset by revenue from the broadcasts of rescheduled sporting events that were previously postponed due to COVID-19. Content licensing and other revenue increased 16.6%, due to the timing of content provided under licensing agreements, including transactions with Peacock in the third quarter of 2020. Adjusted EBITDA decreased 8.9% to $870 million in the third quarter of 2020, due to lower revenue and higher programming and production expenses, partially offset by lower advertising, marketing and promotion costs and other operating and administrative costs. The increase in programming and production expenses was primarily driven by an increase in sports programming costs as professional sports leagues resumed seasons following postponements due to COVID-19.

For the nine months ended September 30, 2020, revenue from the Cable Networks segment decreased 5.5% to $8.1 billion compared to 2019, due to lower distribution and advertising revenue, partially offset by higher content licensing and other revenue. Adjusted EBITDA decreased 1.7% to $3.4 billion compared to 2019, due to lower revenue, partially offset by lower operating costs. The decrease in operating costs was driven by lower programming and production expenses, reflecting a decrease in sports programming costs due to the reduced number of sporting events due to COVID-19, partially offset by an increase in studio costs.

Broadcast Television
Broadcast Television revenue increased 8.3% to $2.4 billion in the third quarter of 2020, due to higher content licensing revenue and distribution and other revenue, partially offset by lower advertising revenue. Content licensing revenue increased 65.6%, reflecting the timing of content provided under licensing agreements, including transactions with Peacock in the third quarter of 2020. Distribution and other revenue increased 4.9%, due to higher retransmission consent fees. Advertising revenue decreased 11.5%, reflecting continued ratings declines, partially offset by higher pricing and local political ad sales. Adjusted EBITDA increased 28.7% to $436 million in the third quarter of 2020, due to higher revenue, lower advertising, marketing and promotion costs and lower operating and administrative costs, partially offset by higher programming and production expenses. The increase in programming and production expenses was primarily due to higher content licensing sales.

For the nine months ended September 30, 2020, revenue from the Broadcast Television segment increased 5.1% to $7.5 billion compared to 2019, due to an increase in content licensing and distribution and other revenue, partially offset by lower advertising revenue. Adjusted EBITDA increased 25.3% to $1.6 billion compared to 2019, due to higher revenue, partially offset by a modest increase in operating costs.

Filmed Entertainment
Filmed Entertainment revenue decreased 25.0% to $1.3 billion in the third quarter of 2020, due to lower theatrical and other revenue, partially offset by higher content licensing and home entertainment revenue. Theatrical revenue decreased 94.7%, primarily driven by theater closures as a result of COVID-19. Other revenue decreased 44.8%, primarily due to decreases in revenue from our movie ticketing, entertainment and live stage play businesses, which were impacted by theater and entertainment venue closures as a result of COVID-19. Content licensing revenue increased 14.5%, due to the timing of content provided under licensing agreements, including transactions with Peacock in the third quarter of 2020. Home entertainment revenue increased 49.1%, which included the success of Trolls World Tour. Adjusted EBITDA increased 53.4% to $300 million in the third quarter of 2020, reflecting lower revenue, more than offset by a decline in operating costs due to lower spending on current period releases as a result of COVID-19.

For the nine months ended September 30, 2020, revenue from the Filmed Entertainment segment decreased 22.0% to $3.8 billion compared to 2019, primarily reflecting lower theatrical revenue. Adjusted EBITDA decreased 14.6% to $634 million compared to 2019, due to lower revenue, partially offset by lower operating costs.

Theme Parks
Theme Parks revenue decreased 80.9% to $311 million in the third quarter of 2020, primarily due to Universal Orlando Resort and Universal Studios Japan operating at limited capacity, while Universal Studios Hollywood remains closed as a result of COVID-19. Theme Parks Adjusted EBITDA loss was $203 million in the third quarter of 2020.

For the nine months ended September 30, 2020, revenue from the Theme Parks segment decreased 71.0% to $1.3 billion compared to 2019, primarily due to the temporary closures of Universal Studios Japan in late February and Universal Orlando Resort and Universal Studios Hollywood in mid-March as a result of COVID-19. Theme Parks Adjusted EBITDA loss was $526 million.

Headquarters, Other and Eliminations
NBCUniversal Headquarters, Other and Eliminations include overhead and eliminations among the NBCUniversal businesses. For the quarter ended September 30, 2020, NBCUniversal Headquarters, Other and Eliminations Adjusted EBITDA loss was $122 million, compared to a loss of $128 million in the third quarter of 2019.

For the nine months ended September 30, 2020, NBCUniversal Headquarters, Other and Eliminations Adjusted EBITDA loss was $381 million compared to a loss of $486 million in 2019.

Sky

($ in millions)

3rd Quarter

Year to Date

2020

2019

Change

Constant
Currency
Change6

2020

2019

Change

Constant
Currency
Change6

Sky Revenue

Direct-to-Consumer

$3,943

$3,793

3.9

%

(1.0

%)

$11,146

$11,516

(3.2

%)

(3.1

%)

Content

388

315

23.3

%

17.5

%

947

1,061

(10.7

%)

(10.4

%)

Advertising

462

446

3.7

%

(1.2

%)

1,296

1,602

(19.1

%)

(18.7

%)

Sky Revenue

$4,793

$4,554

5.2

%

0.3

%

$13,389

$14,179

(5.6

%)

(5.4

%)

Sky Operating Costs and Expenses

$4,278

$3,655

17.0

%

11.5

%

$11,574

$11,845

(2.3

%)

(2.0

%)

Sky Adjusted EBITDA

$515

$899

(42.8

%)

(45.4

%)

$1,815

$2,334

(22.3

%)

(22.5

%)

Adjusted EBITDA Margin

10.7%

19.7%

13.6%

16.5%

Revenue for Sky increased 5.2% to $4.8 billion in the third quarter of 2020. Excluding the impact of currency, revenue was consistent with the prior year period, due to higher content revenue, offset by lower direct-to-consumer revenue and advertising revenue. Content revenue increased 17.5% to $388 million, driven by higher wholesale revenue from sports programming as European football leagues resumed sporting events that were previously postponed due to COVID-19. Direct-to-consumer revenue decreased 1.0% to $3.9 billion, reflecting a decrease in customer relationships and average revenue per customer relationship that was consistent with the prior year period, and included growth in both customer relationships and average revenue per customer relationship in the U.K. Advertising revenue decreased 1.2% to $462 million, reflecting overall market weakness, partially offset by revenue from the broadcasts of rescheduled sporting events that were previously postponed due to COVID-19.

For the nine months ended September 30, 2020, Sky revenue decreased 5.6% to $13.4 billion compared to 2019. Excluding the impact of currency, revenue decreased 5.4%, due to lower direct-to-consumer, advertising and content revenue.

Total Customer Relationships decreased by 21,000 to 23.7 million in the third quarter of 2020, an improvement compared to the second quarter of 2020, and included net additions in the U.K.

(in thousands)

Customers

Net Additions

3Q20

3Q19

3Q20

3Q19

Total Customer Relationships

23,695

23,918

(21)

(99)

Adjusted EBITDA for Sky decreased 42.8% to $515 million in the third quarter of 2020. Excluding the impact of currency, Adjusted EBITDA decreased 45.4%, reflecting revenue that was consistent with the prior year period, offset by higher operating costs. The increase in operating costs was primarily driven by higher programming and production expenses, primarily due to an increase in sports programming costs as professional sports leagues resumed seasons following postponements due to COVID-19.

For the nine months ended September 30, 2020, Sky Adjusted EBITDA decreased 22.3% to $1.8 billion compared to 2019. Excluding the impact of currency, Adjusted EBITDA decreased 22.5%.

Corporate, Other and Eliminations

__________________________________________________________________________________________________________________________________________

Corporate and Other
Corporate and Other primarily relates to corporate operations, Comcast Spectacor and Peacock. Revenue for the quarter ended September 30, 2020 was $84 million, an increase of $42 million compared to 2019. Corporate and Other Adjusted EBITDA loss was $496 million, an increase of $259 million compared to 2019, primarily due to costs associated with Peacock.

For the nine months ended September 30, 2020, Corporate and Other revenue was $250 million, an increase of $44 million compared to 2019. Corporate and Other Adjusted EBITDA loss was $1.3 billion, an increase of $617 million compared to 2019, due to costs associated with Peacock and costs incurred in response to COVID-19, including severance and restructuring charges related to our NBCUniversal segments, which are presented in Corporate and Other.

Eliminations
Eliminations reflects the accounting for transactions between Cable Communications, NBCUniversal, Sky and Corporate and Other. Revenue eliminations for the quarter ended September 30, 2020 were $1.1 billion compared to $648 million in 2019, and Adjusted EBITDA eliminations were $128 million compared to $1 million in 2019. The increases were primarily driven by the licensing of content between our NBCUniversal segments and Peacock.

For the nine months ended September 30, 2020, revenue eliminations were $2.7 billion compared to $2.0 billion in 2019, and Adjusted EBITDA eliminations were $250 million compared to $10 million in 2019. The increases were primarily driven by the licensing of content between our NBCUniversal segments and Peacock.

__________________________________________________________________________________________________________________________________________

Notes:

1.

We define Adjusted Net Income and Adjusted EPS as net income attributable to Comcast Corporation and diluted earnings per common share attributable to Comcast Corporation shareholders, respectively, adjusted to exclude the effects of the amortization of acquisition-related intangible assets, investments that investors may want to evaluate separately (such as based on fair value) and the impact of certain events, gains, losses or other charges that affect period-over-period comparisons. See Table 5 for reconciliations of non-GAAP financial measures.

2.

We define Adjusted EBITDA as net income attributable to Comcast Corporation before net income (loss) attributable to noncontrolling interests and redeemable subsidiary preferred stock, income tax expense, investment and other income (loss), net, interest expense, depreciation and amortization expense, and other operating gains and losses (such as impairment charges related to fixed and intangible assets and gains or losses on the sale of long-lived assets), if any. From time to time, we may exclude from Adjusted EBITDA the impact of certain events, gains, losses or other charges (such as significant legal settlements) that affect the period-to-period comparability of our operating performance. See Table 4 for reconciliation of non-GAAP financial measure.

3.

All earnings per share amounts are presented on a diluted basis.

4.

We define Free Cash Flow as net cash provided by operating activities (as stated in our Consolidated Statement of Cash Flows) reduced by capital expenditures and cash paid for intangible assets. From time to time, we may exclude from Free Cash Flow the impact of certain cash receipts or payments (such as significant legal settlements) that affect period-to-period comparability. Cash payments for acquisitions and construction of real estate properties and the construction of Universal Beijing Resort are presented separately in our Consolidated Statement of Cash Flows and are therefore excluded from capital expenditures for Free Cash Flow. See Table 4 for reconciliation of non-GAAP financial measure.

5.

Cable Communications reported results for 2020 include the impacts of RSN related adjustments, affecting period-to-period comparability of our operating performance. We also present adjusted information, excluding the impacts of the RSN related adjustments. See Table 7 for reconciliation of non-GAAP financial measures.

6.

Sky constant currency growth rates are calculated by comparing the current period results to the comparative period results in the prior year adjusted to reflect the average exchange rates from the current year period rather than the actual exchange rates in effect during the respective prior year periods. See Table 6 for reconciliation of Sky’s constant currency growth.

 All percentages are calculated on whole numbers. Minor differences may exist due to rounding.

Conference Call and Other Information
Comcast Corporation will host a conference call with the financial community today, October 29, 2020 at 8:30 a.m. Eastern Time (ET). The conference call and related materials will be broadcast live and posted on its Investor Relations website at www.cmcsa.com. Those parties interested in participating via telephone should dial (800) 263-8495 with the conference ID number 3090648. A replay of the call will be available starting at 12:00 p.m. ET on October 29, 2020, on the Investor Relations website or by telephone. To access the telephone replay, which will be available until Thursday, November 5, 2020 at midnight ET, please dial (855) 859-2056 and enter the conference ID number 3090648.

From time to time, we post information that may be of interest to investors on our website at www.cmcsa.com and on our corporate website, www.comcastcorporation.com. To automatically receive Comcast financial news by email, please visit www.cmcsa.com and subscribe to email alerts.

Caution Concerning Forward-Looking Statements
This press release contains forward-looking statements. Readers are cautioned that such forward-looking statements involve risks and uncertainties that could cause actual events or our actual results to differ materially from those expressed in any such forward-looking statements. Readers are directed to Comcast’s periodic and other reports filed with the Securities and Exchange Commission (SEC) for a description of such risks and uncertainties. We undertake no obligation to update any forward-looking statements.

Non-GAAP Financial Measures
In this discussion, we sometimes refer to financial measures that are not presented according to generally accepted accounting principles in the U.S. (GAAP). Certain of these measures are considered “non-GAAP financial measures” under the SEC regulations; those rules require the supplemental explanations and reconciliations that are in Comcast’s Form 8-K (Quarterly Earnings Release) furnished to the SEC.

About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company with three primary businesses: Comcast Cable, NBCUniversal, and Sky. Comcast Cable is one of the United States’ largest high-speed internet, video, and phone providers to residential customers under the Xfinity brand, and also provides these services to businesses. It also provides wireless and security and automation services to residential customers under the Xfinity brand. NBCUniversal is global and operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Sky is one of Europe’s leading media and entertainment companies, connecting customers to a broad range of video content through its pay television services. It also provides communications services, including residential high-speed internet, phone, and wireless services. Sky operates the Sky News broadcast network and sports and entertainment networks, produces original content, and has exclusive content rights. Visit www.comcastcorporation.com for more information.

TABLE 1

Condensed Consolidated Statement of Income (Unaudited)

Three Months Ended

Nine Months Ended

(in millions, except per share data)

September 30,

September 30,

2020

2019

2020

2019

Revenue

$25,532

$26,827

$75,856

$

80,544

Costs and expenses

Programming and production

8,565

8,316

23,683

25,140

Other operating and administrative

8,059

8,090

23,959

24,076

Advertising, marketing and promotion

1,512

1,901

4,791

5,674

Depreciation

2,122

2,124

6,328

6,561

Amortization

1,198

1,056

3,520

3,215

21,456

21,487

62,281

64,666

Operating income

4,076

5,340

13,575

15,878

Interest expense

(1,220

)

(1,167

)

(3,544

)

(3,454

)

Investment and other income (loss), net

Equity in net income (losses) of investees, net

(266

)

(355

)

(634

)

(295

)

Realized and unrealized gains (losses) on equity securities, net

118

174

65

582

Other income (loss), net

62

71

187

224

(86

)

(110

)

(382

)

511

Income before income taxes

2,770

4,063

9,649

12,935

Income tax expense

(739

)

(775

)

(2,385

)

(2,812

)

Net income

2,031

3,288

7,264

10,123

Less: Net income (loss) attributable to noncontrolling interests and redeemable subsidiary preferred stock

12

71

110

228

Net income attributable to Comcast Corporation

$2,019

$3,217

$7,154

$

9,895

Diluted earnings per common share attributable to Comcast Corporation shareholders

$0.44

$0.70

$1.55

$

2.15

Diluted weighted-average number of common shares

4,628

4,619

4,616

4,606

TABLE 2

Consolidated Statement of Cash Flows (Unaudited)

Nine Months Ended

(in millions)

September 30,

2020

2019

OPERATING ACTIVITIES

Net income

$7,264

$10,123

Adjustments to reconcile net income to net cash provided by operating activities:

Depreciation and amortization

9,848

9,776

Share-based compensation

922

790

Noncash interest expense (income), net

606

310

Net (gain) loss on investment activity and other

514

(166

)

Deferred income taxes

(224

)

468

Changes in operating assets and liabilities, net of effects of acquisitions and divestitures:

Current and noncurrent receivables, net

982

360

Film and television costs, net

163

(321

)

Accounts payable and accrued expenses related to trade creditors

(545

)

(1,149

)

Other operating assets and liabilities

165

(729

)

Net cash provided by operating activities

19,695

19,462

INVESTING ACTIVITIES

Capital expenditures

(6,344

)

(6,866

)

Cash paid for intangible assets

(1,771

)

(1,686

)

Construction of Universal Beijing Resort

(1,118

)

(736

)

Acquisitions, net of cash acquired

(225

)

(181

)

Proceeds from sales of businesses and investments

2,131

208

Purchases of investments

(545

)

(1,697

)

Other

(101

)

46

Net cash provided by (used in) investing activities

(7,973

)

(10,912

)

FINANCING ACTIVITIES

Proceeds from (repayments of) short-term borrowings, net

(1,288

)

Proceeds from borrowings

18,339

516

Proceeds from collateralized obligation

5,175

Repurchases and repayments of debt

(16,771

)

(9,975

)

Repurchases of common stock under employee plans

(429

)

(432

)

Dividends paid

(3,086

)

(2,778

)

Other

(1,644

)

(44

)

Net cash provided by (used in) financing activities

(3,591

)

(8,826

)

Impact of foreign currency on cash, cash equivalents and restricted cash

17

(31

)

Increase (decrease) in cash, cash equivalents and restricted cash

8,148

(307

)

Cash, cash equivalents and restricted cash, beginning of period

5,589

3,909

Cash, cash equivalents and restricted cash, end of period

$13,737

$3,602

TABLE 3

Condensed Consolidated Balance Sheet (Unaudited)

(in millions)

September 30,

December 31,

2020

2019

ASSETS

Current Assets

Cash and cash equivalents

$13,707

$5,500

Receivables, net

10,310

11,292

Programming rights

3,877

Other current assets

3,352

4,723

Total current assets

27,369

25,392

Film and television costs

12,741

8,933

Investments

6,702

6,989

Investment securing collateralized obligation

429

694

Property and equipment, net

50,466

48,322

Goodwill

68,898

68,725

Franchise rights

59,365

59,365

Other intangible assets, net

34,485

36,128

Other noncurrent assets, net

8,485

8,866

$268,940

$263,414

LIABILITIES AND EQUITY

Current Liabilities

Accounts payable and accrued expenses related to trade creditors

$10,979

$10,826

Accrued participations and residuals

1,794

1,730

Deferred revenue

2,888

2,768

Accrued expenses and other current liabilities

9,421

10,516

Current portion of long-term debt

4,429

4,452

Total current liabilities

29,511

30,292

Long-term debt, less current portion

99,995

97,765

Collateralized obligation

5,167

5,166

Deferred income taxes

27,905

28,180

Other noncurrent liabilities

17,537

16,765

Redeemable noncontrolling interests and redeemable subsidiary preferred stock

1,254

1,372

Equity

Comcast Corporation shareholders’ equity

86,176

82,726

Noncontrolling interests

1,395

1,148

Total equity

87,571

83,874

$268,940

$263,414

TABLE 4
Reconciliation from Net Income Attributable to Comcast Corporation to Adjusted EBITDA (Unaudited)

Three Months Ended
September 30,

Nine Months Ended
September 30,

(in millions)

2020

2019

2020

2019

Net income attributable to Comcast Corporation

$2,019

$3,217

$7,154

$9,895

Net income (loss) attributable to noncontrolling interests and redeemable subsidiary preferred stock

12

71

110

228

Income tax expense

739

775

2,385

2,812

Interest expense

1,220

1,167

3,544

3,454

Investment and other (income) loss, net

86

110

382

(511

)

Depreciation and amortization

3,320

3,180

9,848

9,776

Adjustments (1)

187

33

217

168

Adjusted EBITDA

$7,583

$8,553

$23,640

$25,822

Reconciliation from Net Cash Provided by Operating Activities to Free Cash Flow (Unaudited)

Three Months Ended
September 30,

Nine Months Ended
September 30,

(in millions)

2020

2019

2020

2019

Net cash provided by operating activities

$5,228

$5,191

$19,695

$19,462

Capital expenditures

(2,387

)

(2,511

)

(6,344

)

(6,866

)

Cash paid for capitalized software and other intangible assets

(552

)

(608

)

(1,771

)

(1,686

)

Total Free Cash Flow

$2,289

$2,072

$11,580

$10,910

Alternate Presentation of Free Cash Flow (Unaudited)

Three Months Ended
September 30,

Nine Months Ended
September 30,

(in millions)

2020

2019

2020

2019

Adjusted EBITDA

$7,583

$8,553

$23,640

$25,822

Capital expenditures

(2,387

)

(2,511

)

(6,344

)

(6,866

)

Cash paid for capitalized software and other intangible assets

(552

)

(608

)

(1,771

)

(1,686

)

Cash interest expense

(909

)

(1,056

)

(2,845

)

(3,167

)

Cash taxes

(1,965

)

(856

)

(2,298

)

(2,490

)

Changes in operating assets and liabilities

376

(1,765

)

361

(1,670

)

Noncash share-based compensation

301

257

922

790

Other (2)

(158

)

58

(85

)

177

Total Free Cash Flow

$2,289

$2,072

$11,580

$10,910

(1)

3rd quarter and year to date 2020 Adjusted EBITDA exclude $177 million of other operating and administrative expense related to a potential legal settlement, and $10 million and $40 million of other operating and administrative expense, respectively, related to the Sky transaction. 3rd quarter and year to date 2019 Adjusted EBITDA exclude $33 million and $168 million of other operating and administrative expense, respectively, related to the Sky transaction.

(2)

3rd quarter and year to date 2020 include decreases of $177 million related to a potential legal settlement, and $10 million and $40 million of costs related to the Sky transaction, respectively, as these amounts are excluded from Adjusted EBITDA. 3rd quarter and year to date 2019 include decreases of $33 million and $168 million of costs related to the Sky transaction, respectively, as these amounts are excluded from Adjusted EBITDA.

Note: Minor differences may exist due to rounding.

TABLE 5

Reconciliations of Adjusted Net Income and Adjusted EPS (Unaudited)

Three Months Ended
September 30,

Nine Months Ended
September 30,

2020

2019

2020

2019

(in millions, except per share data)

$

EPS

$

EPS

$

EPS

$

EPS

Net income attributable to Comcast Corporation and diluted earnings per share attributable to Comcast Corporation shareholders

$2,019

$0.44

$3,217

$0.70

$7,154

$1.55

$9,895

$2.15

Change

(37.2

%)

(37.1

%)

(27.7

%)

(27.9

%)

Amortization of acquisition-related intangible assets (1)

458

0.10

385

0.08

1,365

0.30

1,180

0.25

Investments (2)

70

0.01

141

0.03

334

0.07

(317)

(0.07)

Items affecting period-over-period comparability:

Loss on early redemption of debt (3)

166

0.04

42

0.01

272

0.06

42

0.01

Income tax adjustments (4)

145

0.03

(125)

(0.03)

145

0.03

(125)

(0.03)

Potential legal settlement (5)

134

0.03

134

0.03

Costs related to Sky transaction (6)

8

27

32

136

0.03

Gains and losses related to businesses and investments (7)

(20)

(96)

(0.02)

Purchase accounting adjustments (8)

39

0.01

Adjusted Net income and Adjusted EPS

$3,000

$0.65

$3,667

$0.79

$9,436

$2.04

$10,754

$2.33

Change

(18.2

%)

(17.7

%)

(12.3

%)

(12.4

%)

(1) Acquisition-related intangible assets are recognized as a result of the application of Accounting Standards Codification Topic 805, Business Combinations (such as customer relationships), and their amortization is significantly affected by the size and timing of our acquisitions. Amortization of intangible assets not resulting from business combinations (such as software and acquired intellectual property rights used in our theme parks) is included in Adjusted Net Income and Adjusted EPS.

Three Months Ended
September 30,

Nine Months Ended
September 30,

2020

2019

2020

2019

Amortization of acquisition-related intangible assets
before income taxes

$574

$486

$1,714

$1,489

Amortization of acquisition-related intangible assets,
net of tax

$458

$385

$1,365

$1,180

(2) Adjustments for investments include realized and unrealized (gains) losses on equity securities, net (as stated in Table 1), as well as the equity in net (income) losses of investees, net, for our investments in Atairos and Hulu (following May 2019 transaction).

Three Months Ended
September 30,

Nine Months Ended
September 30,

2020

2019

2020

2019

Realized and unrealized (gains) losses on equity
securities, net

($118

)

($174

)

($65

)

($582

)

Equity in net (income) losses of investees, net

210

363

506

155

Investments before income taxes

92

189

441

(427

)

Investments, net of tax

$70

$141

$334

($317

)

(3)

3rd quarter and year to date 2020 net income attributable to Comcast Corporation includes $220 million and $360 million of interest expense, $166 million and $272 million net of tax, respectively, resulting from the early redemption of debt. 3rd quarter and year to date 2019 net income attributable to Comcast Corporation includes $56 million of interest expense, $42 million net of tax, resulting from the early redemption of debt.

(4)

3rd quarter and year to date 2020 net income attributable to Comcast Corporation includes $145 million of income tax expense adjustments related to certain tax law changes. 3rd quarter and year to date 2019 net income attributable to Comcast Corporation includes $125 million of income tax benefits related to the impact of certain state tax adjustments.

(5)

3rd quarter and year to date 2020 net income attributable to Comcast Corporation includes $177 million of other operating and administrative expense, $134 million net of tax, related to a potential legal settlement.

(6)

3rd quarter and year to date 2020 net income attributable to Comcast Corporation includes $10 million and $40 million of operating costs and expenses, $8 million and $32 million net of tax, respectively, related to the Sky transaction, primarily relating to the replacement of share-based compensation awards and costs related to integration activities. 3rd quarter and year to date 2019 net income attributable to Comcast Corporation includes $33 million and $168 million of operating costs and expenses, $27 million and $136 million net of tax, respectively, related to the Sky transaction, primarily relating to the replacement of share-based compensation awards and costs related to integration activities.

(7)

3rd quarter 2019 net income attributable to Comcast Corporation includes a gain of $60 million in other income, $45 million net of tax, related to our investment in Hulu and $34 million of other losses, $25 million net of tax, related to an impairment of an equity method investment. 2019 year to date net income attributable to Comcast Corporation also includes a gain of $159 million in other income, $118 million net of tax, related to our investment in Hulu and $56 million of other losses, $42 million net of tax, related to an impairment of an equity method investment.

(8)

2019 year to date net income attributable to Comcast Corporation includes $53 million of depreciation and amortization expense, $39 million net of tax, related to the 4th quarter 2018, as a result of adjustments to the purchase price allocation of Sky, primarily related to intangible assets and property and equipment.
Note: Minor differences may exist due to rounding.

TABLE 6

Reconciliation of Sky Constant Currency Growth (Unaudited)

Three Months Ended
September 30,

Nine Months Ended
September 30,

(in millions)

2020

2019(1)

Change

2020

2019(1)

Change

Direct-to-Consumer

$3,943

$3,981

(1.0

%)

$11,146

$11,504

(3.1

%)

Content

388

330

17.5

%

947

1,057

(10.4

%)

Advertising

462

468

(1.2

%)

1,296

1,595

(18.7

%)

Revenue

$4,793

$4,779

0.3

%

$13,389

$14,156

(5.4

%)

Operating costs and expenses

$4,278

$3,836

11.5

%

$11,574

$11,815

(2.0

%)

Adjusted EBITDA

$515

$943

(45.4

%)

$1,815

$2,341

(22.5

%)

(1)

2019 results for entities reporting in currencies other than United States dollars are converted into United States dollars using the average exchange rates from the current period rather than the actual exchange rates in effect during the respective periods.

Note: Minor differences may exist due to rounding.

TABLE 7

Reconciliation of Cable Communications RSN Adjustments (Unaudited)

Three Months Ended
September 30, 2020

Nine Months Ended
September 30, 2020

Reported
Change

RSN
Adjustments

Adjusted
Change

Reported
Change

RSN
Adjustments

Adjusted
Change

Revenue

High-Speed Internet

10.1

%

(1.1

%)

11.2

%

8.9

%

(0.9

%)

9.8

%

Video

(2.1

%)

(1.3

%)

(0.8

%)

(1.8

%)

(1.2

%)

(0.6

%)

Total Revenue

2.9

%

(1.0

%)

3.9

%

2.4

%

(0.8

%)

3.2

%

Expenses

Programming and production

(0.6

%)

(4.6

%)

4.0

%

(1.3

%)

(3.7

%)

2.4

%

Adjusted EBITDA

10.5

%

%

10.5

%

7.4

%

%

7.4

%

Adjusted EBITDA margin

290 bps

40 bps

250 bps

200 bps

40 bps

160 bps

Note: Minor differences may exist due to rounding. Percentages represent year/year growth rates and Adjusted EBITDA margin is presented as year/year basis point change

SAN FRANCISCO–(BUSINESS WIRE)– Pinterest, Inc. (NYSE: PINS) today announced financial results for the quarter ended September 30, 2020.

  • Q3 revenue grew 58% year over year to $443 million.
  • Global Monthly Active Users (MAUs) grew 37% year over year to 442 million.
  • GAAP net loss was $(94) million for Q3. Adjusted EBITDA was $93 million.

“More than ever before, people are coming to Pinterest to get inspiration for their lives—everything from planning early for a socially distant Halloween to creating great home schools for their kids,” said Ben Silbermann, CEO and co-founder, Pinterest. “Our top priority is to continue making Pinterest home to the most inspiring and actionable content. This quarter we launched a set of tools to empower creators to show and share their ideas with people who are ready to act.”

“The strong momentum our business experienced in July continued throughout the rest of the third quarter. We’re extremely pleased with the broad based strength of our business, driven by recovering advertiser demand as well as positive returns from our investments in advertiser products and international expansion,” said Todd Morgenfeld, CFO and Head of Business Operations, Pinterest.

 

NY, USA – DECEMBER 26, 2019: Pinterest paper logo lies with envelope full of dollar bills and smartphone

Q3 2020 Financial Highlights

The following table summarizes our consolidated financial results (in thousands, except percentages, unaudited):

Three Months Ended September 30,

% Change

2020

2019

Revenue

$

442,616

$

279,703

58

%

Net loss

$

(94,220

)

$

(124,732

)

24

%

Non-GAAP net income*

$

87,164

$

5,960

1,362

%

Adjusted EBITDA*

$

93,042

$

3,871

2,304

%

Adjusted EBITDA margin*

21

%

1

%

For more information on these non-GAAP financial measures, please see “—About non-GAAP financial measures” and the tables under “—Reconciliation of GAAP to non-GAAP financial results” included at the end of this release.

Q3 2020 Other Highlights

The following table sets forth our revenue, MAUs and average revenue per user (“ARPU”) based on the geographic location of our users (in millions, except ARPU and percentages, unaudited):

Three Months Ended September 30,

% Change

2020

2019

Revenue – Global

$

443

$

280

58

%

Revenue – United States

$

374

$

251

49

%

Revenue – International

$

69

$

28

145

%

MAUs – Global

442

322

37

%

MAUs – United States

98

87

13

%

MAUs – International

343

235

46

%

ARPU – Global

$

1.03

$

0.90

15

%

ARPU – United States

$

3.85

$

2.93

31

%

ARPU – International

$

0.21

$

0.13

66

%

Outlook

Our current expectation is that Q4 revenue will grow around 60% year over year, a modest acceleration compared to our growth rate in Q320. We continue to navigate uncertainty given the ongoing COVID-19 pandemic and other factors.

We’re also operating in a more remote working environment while maintaining investments in the long-term strategic priorities of the company. We continue to evaluate our spending as the situation evolves.

We intend to provide further detail on our outlook during the conference call.

Webcast and conference call information

A live audio webcast of our third quarter 2020 earnings release call will be available at investor.pinterestinc.com. The call begins today at 1:30 PM (PT) / 4:30 PM (ET). We have also posted to our investor relations website a letter to shareholders. This press release, including the reconciliations of certain non-GAAP measures to their nearest comparable GAAP measures, letter to shareholders and slide presentation are also available. A recording of the webcast will be available at investor.pinterestinc.com for 90 days.

We have used, and intend to continue to use, our investor relations website at investor.pinterestinc.com as a means of disclosing material nonpublic information and for complying with our disclosure obligations under Regulation FD.

Forward-looking statements

This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Exchange Act of 1934, as amended, about us and our industry that involve substantial risks and uncertainties, including, among other things, statements about our future operational and financial performance. Words such as “believe,” “project,” “may,” “will,” “estimate,” “continue,” “anticipate,” “intend,” “expect,” “plan” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are only predictions and may differ materially from actual results due to a variety of factors including: uncertainty regarding the duration and scope of the coronavirus referred to as COVID-19 pandemic; actions governments and businesses take in response to the pandemic, including actions that could affect levels of advertising activity; the impact of the pandemic and actions taken in response to the pandemic on global and regional economies and economic activity; the pace of recovery when the COVID-19 pandemic subsides; general economic uncertainty in key global markets and a worsening of global economic conditions or low levels of economic growth; the scope and impact of the recent outbreak of COVID-19 on our planned investments, operations, expenses, revenue, cash flow, liquidity and users; our ability to attract and retain Pinners and engagement levels; our ability to provide useful and relevant content; risks associated with new products and changes to existing products as well as other new business initiatives; our ability to maintain and enhance our brand and reputation; compromises in security; our financial performance and fluctuations in operating results; our dependency on internet search engines’ methodologies and policies; discontinuation, disruptions or outages in authentication by third-party login providers; changes by third-party login providers that restrict our access or ability to identify users; competition; our ability to scale our business and revenue model; our reliance on advertising revenue and our ability to attract and retain advertisers and effectively measure advertising campaigns; our ability to effectively manage growth and expand and monetize our platform internationally; our lack of operating history and ability to attain and sustain profitability; decisions that reduce short-term revenue or profitability or do not produce expected long-term benefits; risks associated with government actions, laws and regulations that could restrict access to our products or impair our business; litigation and government inquiries; privacy, data and other regulatory concerns; our ability to protect our intellectual property; real or perceived inaccuracies in metrics related to our business; disruption, degradation or interference with the hosting services we use and infrastructure; our ability to attract and retain personnel; and the dual class structure of our common stock and its effect of concentrating voting control with stockholders who held our capital stock prior to the completion of our initial public offering. These and other potential risks and uncertainties that could cause actual results to differ from the results predicted are more fully detailed in our Quarterly Report on Form 10-Q for the quarter ended September 30, 2020, which is available on our investor relations website at investor.pinterestinc.com and on the SEC website at www.sec.gov. Additional information will be made available in our Quarterly Report on Form 10-Q and other future reports that we may file with the SEC from time to time, which could cause actual results to vary from expectations. All information provided in this release and in the earnings materials is as of October 28, 2020. Undue reliance should not be placed on the forward-looking statements in this press release, which are based on information available to us on the date hereof. We undertake no duty to update this information unless required by law.

About non-GAAP financial measures

To supplement our condensed consolidated financial statements, which are prepared and presented in accordance with generally accepted accounting principles in the United States (“GAAP”), we use the following non-GAAP financial measures: Adjusted EBITDA, Adjusted EBITDA margin, non-GAAP costs and expenses (including non-GAAP cost of revenue, research and development, sales and marketing, and general and administrative), non-GAAP income (loss) from operations, non-GAAP net income (loss) and non-GAAP net income (loss) per share. The presentation of these financial measures is not intended to be considered in isolation, as a substitute for or superior to the financial information prepared and presented in accordance with GAAP. Investors are cautioned that there are material limitations associated with the use of non-GAAP financial measures as an analytical tool. In addition, these measures may be different from non-GAAP financial measures used by other companies, limiting their usefulness for comparative purposes. We compensate for these limitations by providing specific information regarding GAAP amounts excluded from these non-GAAP financial measures.

We define Adjusted EBITDA as net loss adjusted to exclude depreciation and amortization expense, share-based compensation expense, interest income, interest expense and other income (expense), net, provision for (benefit from) income taxes and, for the third quarter of 2020, a one-time payment for the termination of a future lease contract. Adjusted EBITDA margin is calculated by dividing Adjusted EBITDA by revenue. Non-GAAP costs and expenses (including non-GAAP cost of revenue, research and development, sales and marketing, and general and administrative) and non-GAAP net income (loss) exclude amortization of acquired intangible assets, share-based compensation expense and, for the third quarter of 2020, a one-time payment for the termination of a future lease contract. Non-GAAP income (loss) from operations is calculated by subtracting non-GAAP costs and expenses from revenue. Non-GAAP net income per share is calculated by dividing non-GAAP net income by diluted weighted-average shares outstanding. We use Adjusted EBITDA, Adjusted EBITDA margin, non-GAAP costs and expenses, non-GAAP income (loss) from operations, non-GAAP net income and non-GAAP net income per share to evaluate our operating results and for financial and operational decision-making purposes. We believe these non-GAAP financial measures help identify underlying trends in our business that could otherwise be masked by the effect of the income and expenses they exclude. We also believe these non-GAAP financial measures provide useful information about our operating results, enhance the overall understanding of our past performance and future prospects and allow for greater transparency with respect to key metrics we use for financial and operational decision-making. We present these non-GAAP financial measures to assist potential investors in seeing our operating results through the eyes of management and because we believe these measures provide an additional tool for investors to use in comparing our operating results over multiple periods with other companies in our industry. There are a number of limitations related to the use of Adjusted EBITDA, Adjusted EBITDA margin, non-GAAP costs and expenses, non-GAAP income (loss) from operations, non-GAAP net income and non-GAAP net income per share rather than net loss, net margin, total costs and expenses, loss from operations, net loss and net loss per share, respectively, the nearest GAAP equivalents. For example, Adjusted EBITDA excludes certain recurring, non-cash charges such as depreciation of fixed assets and amortization of acquired intangible assets, although these assets may have to be replaced in the future, and share-based compensation expense, which has been, and will continue to be for the foreseeable future, a significant recurring expense and an important part of our compensation strategy.

For a reconciliation of these non-GAAP financial measures to the most directly comparable GAAP financial measures, please see the tables under “—Reconciliation of GAAP to non-GAAP financial results” included at the end of this release.

Limitation of key metrics and other data

The numbers for our key metrics, which include our MAUs and ARPU, are calculated using internal company data based on the activity of user accounts. We define a monthly active user as an authenticated Pinterest user who visits our website, opens our mobile application or interacts with Pinterest through one of our browser or site extensions, such as the Save button, at least once during the 30-day period ending on the date of measurement. We present MAUs based on the number of MAUs measured on the last day of the current period. We define ARPU as our total revenue in a given geography during a period divided by the average of the number of MAUs in that geography during the period. We calculate average MAUs based on the average between the number of MAUs measured on the last day of the current period and the last day prior to the beginning of the current period. We calculate ARPU by geography based on our estimate of the geography in which revenue-generating activities occur. We use these metrics to assess the growth and health of the overall business and believe that MAUs and ARPU best reflect our ability to attract, retain, engage and monetize our users, and thereby drive revenue. While these numbers are based on what we believe to be reasonable estimates of our user base for the applicable period of measurement, there are inherent challenges in measuring usage of our products across large online and mobile populations around the world. In addition, we are continually seeking to improve our estimates of our user base, and such estimates may change due to improvements or changes in technology or our methodology.

PINTEREST, INC.

CONDENSED CONSOLIDATED BALANCE SHEETS

(in thousands, except par value)

(unaudited)

September 30,

December 31,

2020

2019

ASSETS

Current assets:

Cash and cash equivalents

$

652,723

$

649,666

Marketable securities

996,392

1,063,679

Accounts receivable, net of allowances of $5,670 and $2,851 as of September 30, 2020 and December 31, 2019, respectively

339,274

316,367

Prepaid expenses and other current assets

44,537

37,522

Total current assets

2,032,926

2,067,234

Property and equipment, net

76,294

91,992

Operating lease right-of-use assets

164,803

188,251

Goodwill and intangible assets, net

13,814

14,576

Restricted cash

9,221

25,339

Other assets

3,980

5,925

Total assets

$

2,301,038

$

2,393,317

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current liabilities:

Accounts payable

$

41,703

$

34,334

Accrued expenses and other current liabilities

147,946

141,823

Total current liabilities

189,649

176,157

Operating lease liabilities

150,162

173,392

Other liabilities

26,623

20,063

Total liabilities

366,434

369,612

Commitments and contingencies

Stockholders’ equity:

Class A common stock, $0.00001 par value, 6,666,667 shares authorized, 507,248 and 360,850 shares issued and outstanding as of September 30, 2020 and December 31, 2019, respectively; Class B common stock, $0.00001 par value, 1,333,333 shares authorized, 107,995 and 209,054 shares issued and outstanding as of September 30, 2020 and December 31, 2019, respectively

6

6

Additional paid-in capital

4,475,425

4,229,778

Accumulated other comprehensive income

2,063

647

Accumulated deficit

(2,542,890

)

(2,206,726

)

Total stockholders’ equity

1,934,604

2,023,705

Total liabilities and stockholders’ equity

$

2,301,038

$

2,393,317

PINTEREST, INC.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(in thousands, except per share amounts)

(unaudited)

Three Months Ended September 30,

2020

2019

Revenue

$

442,616

$

279,703

Costs and expenses:

Cost of revenue

112,844

83,520

Research and development

160,187

167,703

Sales and marketing

118,531

110,740

General and administrative

148,087

51,450

Total costs and expenses

539,649

413,413

Loss from operations

(97,033

)

(133,710

)

Interest income

2,896

9,837

Interest expense and other income (expense), net

(51

)

(1,056

)

Loss before provision for (benefit from) income taxes

(94,188

)

(124,929

)

Provision for (benefit from) income taxes

32

(197

)

Net loss

$

(94,220

)

$

(124,732

)

Net loss per share attributable to common stockholders, basic and diluted

$

(0.16

)

$

(0.23

)

Weighted-average shares used in computing net loss per share attributable to common stockholders, basic and diluted

603,490

546,126

PINTEREST, INC.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(in thousands)

(unaudited)

Nine Months Ended September 30,

2020

2019

Operating activities
Net loss $

(336,164

)

$

(1,325,653

)

Adjustments to reconcile net loss to net cash provided by (used in) operating activities:
Depreciation and amortization

29,174

19,496

Share-based compensation

234,801

1,265,581

Other

7,268

(3,296

)

Changes in assets and liabilities:
Accounts receivable

(25,667

)

12,331

Prepaid expenses and other assets

(6,184

)

(1,502

)

Operating lease right-of-use assets

31,835

21,746

Accounts payable

7,689

8,897

Accrued expenses and other liabilities

20,391

13,133

Operating lease liabilities

(35,013

)

(19,634

)

Net cash used in operating activities

(71,870

)

(8,901

)

Investing activities
Purchases of property and equipment and intangible assets

(14,032

)

(20,433

)

Purchases of marketable securities

(808,180

)

(527,899

)

Sales of marketable securities

174,042

93,389

Maturities of marketable securities

699,133

252,164

Other investing activities

316

Net cash provided by (used in) investing activities

51,279

(202,779

)

Financing activities
Proceeds from initial public offering, net of underwriters’ discounts and commissions

1,573,200

Proceeds from exercise of stock options, net

64,992

744

Shares repurchased for tax withholdings on release of restricted stock units

(56,894

)

(424,965

)

Payment of deferred offering costs and other financing activities

(1,750

)

(11,305

)

Net cash provided by financing activities

6,348

1,137,674

Effect of exchange rate changes on cash, cash equivalents, and restricted cash

(86

)

(182

)

Net increase (decrease) in cash, cash equivalents, and restricted cash

(14,329

)

925,812

Cash, cash equivalents, and restricted cash, beginning of period

677,743

135,290

Cash, cash equivalents, and restricted cash, end of period $

663,414

$

1,061,102

Supplemental cash flow information
Accrued property and equipment $

3,952

$

7,174

Operating lease right-of-use assets obtained in exchange for operating lease liabilities $

14,030

$

41,399

Reconciliation of cash, cash equivalents and restricted cash to condensed consolidated balance sheets
Cash and cash equivalents $

652,723

$

1,033,871

Restricted cash included in prepaid expenses and other current assets

1,470

2,409

Restricted cash

9,221

24,822

Total cash, cash equivalents, and restricted cash $

663,414

$

1,061,102

RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL RESULTS

(in thousands, except per share amounts)

(unaudited)

Three Months Ended September 30,

2020

2019

Share-based compensation by function:

Cost of revenue

$

2,298

$

1,568

Research and development

61,357

83,539

Sales and marketing

11,958

21,243

General and administrative

16,019

23,938

Total share-based compensation

$

91,632

$

130,288

Amortization of acquired intangible assets by function:

Cost of revenue

$

94

$

94

General and administrative

158

310

Total amortization of acquired intangible assets

$

252

$

404

Reconciliation of total costs and expenses to non-GAAP costs and expenses:

Total costs and expenses

$

539,649

$

413,413

Share-based compensation

(91,632

)

(130,288

)

Amortization of acquired intangible assets

(252

)

(404

)

Termination of future lease contract

(89,500

)

Total Non-GAAP costs and expenses

$

358,265

$

282,721

Reconciliation of net loss to non-GAAP net income:

Net loss

$

(94,220

)

$

(124,732

)

Share-based compensation

91,632

130,288

Amortization of acquired intangible assets

252

404

Termination of future lease contract

89,500

Non-GAAP net income

$

87,164

$

5,960

Weighted-average shares outstanding for net loss per share, basic and diluted

603,491

546,126

Weighted-average dilutive securities(1)

72,803

104,594

Diluted weighted-average shares outstanding for Non-GAAP net income per share

676,294

650,720

Net loss per share

$

(0.16

)

$

(0.23

)

Non-GAAP net income per share

$

0.13

$

0.01

___________

(1)

Gives effect to potential common stock instruments such as stock options, unvested restricted stock units and unvested restricted stock awards.

RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL RESULTS

(in thousands, except per share amounts)

(unaudited)

Three Months Ended September 30,

2020

2019

Reconciliation of net loss to Adjusted EBITDA:

Net Loss

$

(94,220

)

$

(124,732

)

Depreciation and amortization

8,943

7,293

Share-based compensation

91,632

130,288

Interest income

(2,896

)

(9,837

)

Interest expense and other (income) expense, net

51

1,056

Provision for (benefit from) income taxes

32

(197

)

Termination of future lease contract

89,500

Adjusted EBITDA

$

93,042

$

3,871

Investor relations:
Doug Clark
ir@pinterest.com

Facebook Connect: Introducing Oculus Quest 2, a Partnership with EssilorLuxottica and More

At Facebook Reality Labs, our mission is to build tools that help people feel connected, anytime, anywhere. Today marks our seventh annual AR/VR conference, recently rebranded as Facebook Connect to reflect its broader scope. For the first time, the event was completely digital, free and open to anyone to attend. From cutting-edge VR headsets to all-day wearable AR glasses, we talked about building the future. And underpinning it will be a deeper sense of connection with the important people and things in our lives.

During today’s keynote, we heard from Facebook Founder and CEO Mark Zuckerberg, Head of Facebook Reality Labs Andrew Bosworth and more as they shared AAA gaming partnershipsQuest Platform news and updates to Oculus for Business, among other announcements. Here’s a look at the highlights.

Introducing Quest 2

We announced Oculus Quest 2 – the next generation of all-in-one VR. It has our highest resolution display ever, weighs less than the original Quest and starts at just $299 USD. It comes with a Qualcomm Snapdragon XR2 Platform processor and 6GB of memory to power even more immersive experiences, with newly redesigned controllers for better ergonomics and longer battery life. Pre-orders open today, and Quest 2 will ship October 13. Learn more here.

EssilorLuxottica Partnership

We announced a multi-year partnership with EssilorLuxottica – the makers of eyewear from Oakley and Ray-Ban to Armani, Versace and more. Together, we’ll build and release a pair of Ray-Ban branded smart glasses in 2021. They’ll combine innovative technology with fashion-forward style and help people better connect with friends and family.

Spark AR Momentum

Every month, more than 600 million people use Spark AR across Facebook and Instagram. More than 400,000 creators from over 190 countries have published Spark AR effects for Facebook and Instagram. Together, they’ve published over 1.2 million AR effects to date. In just the last three months, more than 150 effect owners have hit over 1 billion views and uses. And beginning next year, we’ll open up Portal and Messenger to Spark AR creator publishing, giving more people fun new ways to connect.

Building Responsibly

We shared our principles for responsible innovation, which guide all of our work at Facebook Reality Labs. They are: never surprise people, provide controls that matter, consider everyone and put people first. These principles will continue to evolve as we build the next computing platform. Learn more about our principles here.

These innovations help drive our progress toward the next great computing platform with people at the center.

UN lists brand equity in Global Innovation Index for the first time

Using data from Brand Finance, the indicator now recognizes the contribution of brands as intangible assets to innovation in an economy.

  • The 2020 update of the Global Innovation Index (IIG) includes a brand equity metric for the first time in the study’s 13-year history.
  • The Brand Finance database that has the ISO certification with history of more than 5,000 most important brands in the world that it values ​​annually has been used to create the new measure.
  • Collaboration between UN WIPO and Brand Finance demonstrates international recognition of the importance of brands for value creation.
  • Hong Kong SAR has become the world’s leading economy in the new brand value metric, as well as the leading region in the entire country, with the highest global brand value scaled by GDP (in PPP $ ).
  • With a score of 33.29 out of 100 in the IIG’s global brand value indicator, Spain is among the countries whose brand value / GDP ratio is lower than expected for the size of the economy.

UN lists brand equity in Global Innovation Index for the first time

Access the IIG 2020 report here

Madrid, September 3, 2020.- For the first time in its 13-year history, the renowned Global Innovation Index (IIG) includes the value of the brand as one of its main indicators. The study uses findings from the ISO-certified database of the world’s 5,000 top brands analyzed annually by Brand Finance , the leading independent intangibles valuation consultancy whose rankings comply with ISO 10668 and ISO 20671 for brand valuation and evaluation. respectively.

Published by the World Intellectual Property Organization (WIPO), a specialized agency of the United Nations (UN), the IIG provides detailed metrics on the innovation performance of 131 countries and economies around the world. Its 80 indicators explore a broad view of innovation, including the political environment, knowledge and technology, infrastructure, business sophistication, and now brand equity as well.

The results of Brand Finance’s public study of the 5,000 most valuable and strongest brands in the world have been used to create a new GII indicator in 2020. The values ​​of the top brands in each economy are added and scaled by gross domestic product (GDP ). The indicator includes the contribution of brands as intangible assets to innovation in an economy. It is carried out between the metrics that collect the creative results of an economy and adds a new dimension to the evaluation of the world’s most innovative economies included in the IIG.

The Hong Kong Special Administrative Region (SAR) has become the world’s leading economy in the new brand equity metric, as well as the leading region across the country, with the highest global brand equity scaled by the GDP (in PPP $). Relative to the size of its economy, Hong Kong SAR is the most successful region in developing valuable brands, and this is a clear indicator of what is likely to happen in mainland China, which is currently ranked 17th in the same. metrics.

Experts predict that China’s GDP will exceed that of the United States by 2030. Teresa de Lemus, Managing Director of Brand Finance Spain, commented: “A nation’s brands are crucial drivers of both economic growth and economic development. Taking China as an example, we are witnessing the nation make significant progress in developing local brands, such as TikTok and Huawei , and the number of leading brands will undoubtedly continue to grow. If this accelerates, we at Brand Finance have predicted that China is likely to overtake the United States as the world’s leading economy by brand value by 2025. ”

Spain in the UN Global Innovation Index

Spain is among the economies in which the brand value / GDP ratio is lower than expected for the size of the economy. Like Spain, the large and fast-growing BRIC nations fall below the line (Graph 1 in Notes to the Editor), suggesting that their range in global brand value relative to the size of their economies leaves a significant potential for the growth of local brands. Economies that are above the trend line are the most successful in developing brands in proportion to their size.

Countries such as Central China, Italy, Australia, India, Mexico, Thailand, Russia, Belgium, Brazil or Indonesia are in a similar situation to Spain in the IIG. China and India especially, have been encouraging brand development in their homeland, in recent years, a trend that has been increased by COVID-19. As demand for these brands increases, nations will need to ensure that they are equipped to facilitate effective and efficient innovation to ultimately support the development of successful global brands.

In 2019, before including the brand value, Spain ranked 29th in the global ranking with a score of 47.85 out of 100. In 2020 Spain has decreased 2.25 points compared to the previous year to 45.60 / 100 and 30th but remains in the range of countries that are in line with expectations for level of development. This first year that the ranking includes brand equity, Spain scores 92.7 (33.29 / 100), ranking 21st for said intangible asset.

Teresa de Lemus, Managing Director of Brand Finance Spain: “With the inclusion of brand equity in the Global Innovation Index, the world’s economies have another important indicator of comparison of their intangible assets. Spain, in position 21 in the brand value ranking, already has another benchmark to be measured with the rest of the economies in addition to the Soft Power ranking where, in position 16 with a score of 47.6 / 100, our country stood out for being the nation with the funniest and friendliest inhabitants in the world. Two key references to improve not only our country brand but our global positioning ”.

See page 324 of the report.

A leading benchmark for measuring the innovation performance of an economy

The IIG ranking has become the global benchmark for government and business leaders, facilitating public-private dialogue and helping professionals and experts to credibly assess the annual progress of innovation around the world. The inclusion of brand equity among the IIG indicators demonstrates international recognition of the importance of brands for value creation, especially in supporting economic recovery, and the growing consensus on the need for a reliable and independent intangible valuation of assets.

Teresa de Lemus, Managing Director of Brand Finance Spain: “After 25 years of pioneering the discipline of brand valuation, Brand Finance is proud to partner with WIPO to create this important new measure of innovation. Brands create value and will help lift the global economy out of the recession caused by COVID-19. There has never been a more important time to recognize the role of brands. “

Sacha Wunsch-Vincent, co  editor and head of IIG, Department of Economics and Data Analysis, noted: “Innovation and branding go hand in hand; Brands are, in fact, a key way for companies to get returns on their R&D investments. We are pleased that IIG 2020 now includes branding, this important dimension of intangible assets. ”

After the launch of the IIG, David Haigh, CEO of Brand Finance will participate in the next 45th World Congress of the International Advertising Association (AIP) to discuss the new report “Why Brands Matter” by Brand Finance as a launch of the campaign of the AIP demonstrating the role of brands as an engine of post-COVID-19 recovery.

Analysis of the new brand equity metric

The Hong Kong Special Administrative Region (SAR) has become the world’s leading economy in the new brand equity metric, as well as the leading region across the country, with the highest global brand equity scaled by the GDP (in PPP $). Relative to the size of its economy, Hong Kong SAR is the most successful in developing valuable brands, and this is a clear indicator of what is likely to happen in mainland China, which currently ranks 17th on the same metric. .

With world-renowned sweets, watchmakers and financial services, Swiss brands have become world leaders in quality and excellence. The Swiss giant Nestlé , for example, has produced several brands that are now household names. Switzerland has one of the best global regimes for the protection of intellectual property, a key factor in promoting innovation and building successful brands. Furthermore, the strong controls on the use of the ‘Swiss made’ brand have also allowed qualified Swiss brands to differentiate themselves and leverage their nation’s reputation effectively.

Several successful small economies such as Sweden, the Netherlands and Malaysia emerge among the top spots for the economies that produce the most valuable brands.

Brand Finance analysis in Figure 1. illustrates how economies stack up in terms of their rank based solely on brand equity, compared to brand equity relative to GDP.

Economies that are above the trend line are the most successful in developing brands in proportion to their size. The economies that fall below the trend line, including Spain, are those in which the brand value / GDP ratio is lower than expected for the size of the economy. For example, large, fast-growing BRIC nations fall below the line, suggesting that their range in global brand value relative to the size of their economies leaves significant potential for local brand growth.. China and India especially, have been encouraging brand development in their homeland, in recent years, a trend more advanced by COVID-19. As demand for these brands increases, nations will need to ensure that they are equipped to facilitate effective and efficient innovation to ultimately support the development of successful global brands.

Complete Ranking – Global Brand Value

Ranking Economy Punctuation
1 Hong Kong SAR        100.0
2 Switzerland          84.2
3 Sweden          76.8
4 United States of America          73.0
5 France          63.9
6 UK          60.0
7 Malaysia          57.0
8 Republic of Korea          56.3
9 Netherlands          55.1
10 Japan          52.5
eleven Germany        51.48
12 Canada        47.81
13 Singapore        47.51
14 Denmark        47.07
fifteen Luxembourg        46.64
16 United Arab Emirates        46.27
17 Mainland China        42.47
18 Saudi Arabia        40.15
19 Viet nam        36.20
twenty Jamaica        34.11
twenty-one Spain        33.29
22 South Africa        31.42
2. 3 Italy        31.33
24 Taste        29.49
25 Finland        29.37
26 Australia        28.64
27 Ireland        25.12
28 Norway        23.41
29 Thailand        22.94
30 Mexico        22.20
31 India        22.09
32 Belgium        21.15
33 Philippines        20.92
3. 4 Austria        18.35
35 Russian Federation        17.80
36 Kuwait        17.64
37 Chile        15.66
38 Portugal        15.63
39 Poland        13.79
40 Colombia        13.59
41 Czech Republic        12.95
42 Indonesia        12.87
43 Brazil        12.13
44 Turkey        10.90
Four. Five Togo        10.16
46 Israel          7.60
47 Romania          7.22
48 New Zealand          6.75
49 Morocco          6.27
fifty Senegal          5.67
51 Burma          5.49
52 Panama          4.86
53 Bahrain          4.79
54 Kenya          4.69
55 Sri Lanka          4.60
56 Zimbabwe          4.38
57 Argentina          4.19
58 Lao People’s Democratic Republic          3.82
59 Hungary          3.78
60 Oman          3.47
61 Lebanon          3.44
62 Georgia          3.26
63 Jordan          2.79
64 Peru          2.46
65 Slovenia          2.31
66 Nigeria          2.27
67 Cyprus          2.24
68 Ivory Coast          1.99
69 Pakistan          1.59
70 Ethiopia          1.50
71 Egypt          1.50
72 Kazagistan          1.28
73 Greece          1.19
74 Slovakia          1.14
75 Costa Rica          0.95
76 Bangladesh          0.89
77 Dominican Republic          0.84
78 Iran          0.69
79 Ukraine          0.46
80 Estonia              –  
80 Latvia              –  
80 Lithuania              –  
80 Serbia              –  
80 North macedonia              –  
80 Mongolia              –  
80 Moldova              –  
80 Armenia              –  
80 Belorussia              –  
80 Uruguay              –  
80 Bosnia and Herzegovina              –  
80 Albania              –  
80 Botswana              –  
80 Rwanda              –  
80 Kyrgyzstan              –  
80 Nepal              –  
80 Paraguay              –  
80 Trinidad and Tobago              –  
80 Ecuador              –  
80 Honduras              –  
80 Namibia              –  
80 Bolivia              –  
80 Tajikistan              –  
80 Cambodia              –  
80 Uganda              –  
80 Burkina faso              –  
80 Cameroon              –  
80 Algeria              –  
80 Zambia              –  
80 Mali              –  
80 Mozambique              –  
80 Benin              –  
80 Yemen              –  

 

About Brand Finance

Brand Finance is the leading independent, international consulting firm in brand valuation and strategy, with offices in 20 countries. We create bridges between the areas of marketing and finance. We provide clarity to marketers, brand owners and investors, when quantifying the financial value of a brand. For our experience in strategy; branding; market research; Visual identity; finance; tax aspects and intellectual property, at Brand Finance we support the client to make the right decisions that optimize the value of a brand and of the entire company by building bridges between marketing and finance.

Every year, the independent brand valuation consultancy Brand Finance values ​​the most important brands in the world.

The brand value equivalent to the net economic benefit the owner of a brand get from llegarla to license on the open market. On the other hand, brand strength refers to how the brand performs on intangible measures compared to its competition. More details on the methodology and terminology, as well as the definitions of terms can be found on our Brand Finance website .

Brand Finance collaborated in the development of the international standard on financial valuation of brands, ISO 10668, as well as in the recently approved standard on brand assessment, ISO 20671. Brand Finance is under the ICAEW regulations as a public accounting firm and is the first consulting firm in brand valuation to be part of the international committee on valuation standards, IVSC.

The Brand Finance methodology used in the preparation of the annual rankings of the most valuable and strongest brands in the world, is certified by the North American Council, Marketing Accountability Standards Board (MASB) and complies with the Marketing Metric Audit Protocol ( MMAP) of the organization.